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¶¡ÏãÔ°AV

The University of ¶¡ÏãÔ°AV

Lam An

Assistant Professor of Marketing


Lam An
Contact Information

Department:

Business and Administration

Fields:

  • Business
  • Marketing
  • Social / Personality

Areas of Expertise:

  • Nonverbal Communication
  • Advertising and Persuasion
  • Frontline Employee
  • Services Marketing
  • Integrated Marketing Communications
  • Human-Technology Interaction
  • Nonprofit Marketing

Languages Spoken:

  • English
  • Vietnamese

Available To:

  • Appear on radio or TV
  • Appear as a public speaker
  • Provide comment to media
  • Write articles
  • Discuss research with industry, government, and others

¶¡ÏãÔ°AV:

Lam An is an Assistant Professor of Marketing in the Department of Business and Administration at the University of ¶¡ÏãÔ°AV. Lam teaches Marketing Research and Fundamentals of Marketing.

His research focuses on the the role of nonverbal communications in marketing and persuasion, and the frontline employee - customer interface. His other research interests include digital marketing communication, human-technology interaction, and nonprofit marketing.


Media and Research Expert